Undoubtedly, under the general trend of green laser pointer for consumption upgrade, the color TV industry is running into the “big” era, and consumers are also eager to meet the mainstream demands of high quality and big screen.
It is also because of this, whether it is an ordinary LCD TV or an OLED that is in the air, their size is generally between 45 inches and 70 inches. In contrast, laser TV is naturally unique, 100-inch is absolutely easy and even bigger, it seems that from this point of view, green laser pointer TV can better satisfy consumers' pursuit of big screen.
But do you know? In the market, 9 of the 10 laser TVs sold are from Hisense. According to relevant data, in July 2018, Hisense's laser TV market performed at an alarming rate, with retail sales accounting for 89.88% and retail sales accounting for 90.66%. This also means that Hisense is invincible in the field of laser TV.
More than 20 manufacturers compete for the green laser pointer TV camp. It is true that Hisense, the father of laser TV, has indeed obtained the right to serve the market. However, under the encroachment of peers, how can Hisense Laser TV be a big one? This is obviously a problem.
First of all, the technical accumulation is profound. It is understood that Hisense has strong strength in the field of laser TV. At present, it has applied for 478 patents. The core laser optical engine is 100% independent research and development design, from research and development, design to complete machine manufacturing and completely independent operation, more than 60% of manufacturing costs. They are in their hands, which guarantees the continuous introduction of cost-effective products.
Secondly, laser TV is obviously more intimate. Although the current TV manufacturers are rushing to the trend of large-scale era, LCD TVs, OLED TVs and laser TVs have shown a certain differentiation in the development. This is mainly because LCD TVs and OLED TVs are moving toward large screens in terms of size and cost balance, but unfortunately it is difficult to achieve the goal of popularizing large-screen TVs of 75 inches and above in the short term. At this point, starting with 100 inches. The laser TV is naturally radical. More importantly, the price of large-size LCD TVs is high, and the cost-effectiveness of laser TVs is obvious.
Finally, Hisense, the World Cup sponsor, successfully opened. Although to a certain extent, the 2018 Russia World Cup China team did not appear unexpectedly, but the Chinese brand has shown its edge in the World Cup, especially the only TV brand among Hisense as a sponsor, such as " Hisense TV, China’s No. 1 slogan quickly accumulated popularity, which also successfully promoted the popularity of Hisense TV.
In general, based on the evolutionary rhythm of TV screen, Hisense Laser TV is the best time to catch up, and is expected to continue to lead the green laser pointer industry into a new historical development stage. As for whether the future can continue to maintain its advantage, it is obviously not good to draw conclusions, which obviously takes time to give an answer slowly!